Organizing the ceremony to hand over the scholarships for children from poor workers’ families.
Home Credit, a financial company from the Czech Republic, comes-up with the ambition to build an online community of users. Realizing the request, Mass Echo Media presents the communications plan to hit the goal of 24,000 fans via Facebook:
• Content creation with story of people in the hood
• Visualizing characters in the hood
• Planning online activation
• Facebook-ad, SEO planning and execution.
• Community Management
